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Subcultural engagement for the 21st Century...
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The Brand America Project

 
 
H3ct0r L1m4
18:12 / 16.03.03
"It used to be a joke, and not really a subtle one: America™, the world's "greatest democracy" reduced to a sales meme of the same order as Burger King or Ben & Jerry's. But times have changed - no? - and the term Brand America is now used without embarrassment or even irony. Branding is the new national megaproject, as serious as the guns-and-ammo war on terror or the quest to inflate a new bull market."

continues at

http://www.adbusters.org/magazine/45/articles/brand_america_project.html

the America molecule map:

http://www.adbusters.org/magazine/45/img/articles/BrandAmericaMoleculelarge.jpg